I did not assert that all parties have full and unlimited right to choose the venue in which their case is heard.

I made no assertions about today's situation.

I was proposing an alternative where people could choose who they do business with based on the proposed final arbiter of the contract.

People can already do this by choosing to business in a different country where a different final arbiter is in charge. I'm just proposing that sort of competition within a country.

I guess today's contract arbitration could be interpreted as exactly that. But people certainly have a choice to sign or not.