This is stunt brilliant, but the truth of the matter is its not going to solve any problems. Don't get me wrong, I love that Shell oil is getting clowned, but other than possibly choosing a different brand of gas its not going to infect any meaningful human behavioral change.
As long as people live in a world where you have to turn on an engine to do ANYTHING - and participate in an economy that depends on and encourages over consumption, oil companies will continue to thrive. Humans will continue to burn shit to live the dream and humanity will carry on its march towards extinction.
Someone needs to find a way to convince people that using an automobile (or multiple automobiles) as a replacement for their legs is the real problem.
As long as people live in a world where you have to turn on an engine to do ANYTHING - and participate in an economy that depends on and encourages over consumption, oil companies will continue to thrive. Humans will continue to burn shit to live the dream and humanity will carry on its march towards extinction.
Someone needs to find a way to convince people that using an automobile (or multiple automobiles) as a replacement for their legs is the real problem.