Yes. "UI Speed" should be a configurable thing, so that if the UI changes as you're choosing an item, it acts instead on _what was there_ at a brief moment in the past, e.g. 20-50ms ago.
Don't worry, airdrop does it too! I've accidentally sent airdrop requests to strangers from their profile picture moving under my finger as I'm approaching to touch someone else's. The single most idiotic design I've ever seen in UI. I don't use airdrop for anything sensitive anymore, obviously.
The camera is very very close to isometric but as you've noticed, it's not an ortographic projection. During early access I decided against it but tbh I can't recall why. I'll go back to the drawing board on this one (or at least allow it to be enabled in settings)
Of course it worked. Apple turned from a company that sells electronic equipment into a company that sells media consumption devices which double as fashion accessories signaling high social status. Of course the addressable market is 2-3 orders of magnitude larger.
They still sell computers, which count below 10% of the revenue, and are also partly fashion accessories.
Yes this is pretty common in large enterprise-ey tech companies that are successful. There are usually a small group of vocal members that have a strong conviction and drive to make a vision a reality. This is contrary to popular belief that large companies design by committee.
Of course it works exceptionally well when the instinct turns out to be right. But can end companies if it isn’t.
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